BBA — Bachelor of Business Administration

Classical and contemporary theories of organisation, the functions of management, organisational structures and the behaviour of people inside them.

Assessment: Written assignment (60%) and final online examination (40%)

Descriptive statistics, probability, time value of money, index numbers and an introduction to inferential testing using spreadsheet tools.

Assessment: Three graded problem sets (45%) and final examination (55%)

Consumer and producer behaviour, market structures, elasticity, pricing under imperfect competition and the economics of regulated markets.

Assessment: Case analysis (50%) and final examination (50%)

Source evaluation, citation discipline, literature search, structure of academic argument and academic integrity rules of the university.

Assessment: Portfolio of three writing tasks (100%)

The accounting cycle, double-entry bookkeeping, recognition and measurement, preparation of the balance sheet, income statement and cash-flow statement.

Assessment: Practical bookkeeping assignment (40%) and examination (60%)

Cost behaviour, absorption and variable costing, activity-based costing, budgeting, variance analysis and break-even planning for service providers.

Assessment: Costing project (55%) and examination (45%)

Capital budgeting, cost of capital, capital structure, working-capital management and the valuation of small and medium enterprises.

Assessment: Valuation assignment (50%) and examination (50%)

Sources of law, contract formation and breach, agency, business entities, tort liability and an introduction to consumer protection.

Assessment: Two case briefs (50%) and examination (50%)

Segmentation, positioning, the service marketing mix, pricing psychology, digital channels and the advertising restrictions that apply to regulated providers.

Assessment: Marketing plan (70%) and reflective commentary (30%)

Process mapping, capacity and queueing, lean methods, quality systems and patient- or client-flow design.

Assessment: Process improvement report (100%)

Workforce planning, recruitment and selection, employment relationships, performance management, remuneration and workplace non-discrimination duties.

Assessment: HR casework portfolio (60%) and examination (40%)

Payers and providers, Medicare and Medicaid, private insurance, reimbursement mechanics, licensure and the principal federal regulators.

Assessment: System analysis paper (60%) and examination (40%)

Normative frameworks, conflicts of interest, whistleblowing, anti-corruption rules and responsible conduct in patient-facing organisations.

Assessment: Ethics dossier (100%)

Personal-data concepts, HIPAA and GDPR basics, lawful bases, records retention, breach notification and vendor management.

Assessment: Compliance audit assignment (100%)

Industry analysis, resource-based view, competitive positioning, growth options and strategy execution through objectives and measures.

Assessment: Strategic analysis report (100%)

A supervised applied project on a real or realistic organisational problem, preparing the methodological ground for the bachelor's thesis.

Assessment: Project report (80%) and recorded presentation (20%)

Facility management, revenue-cycle operations, payer contracting, accreditation and quality reporting.

Assessment: Two applied assignments (100%)

Opportunity assessment, business modelling, financing options, founder agreements and early-stage governance.

Assessment: Venture dossier (100%)

An independent 8,000–10,000 word written work on an approved topic within business or medical law, supervised by a member of faculty.

Assessment: Thesis (85%) and oral defence (15%)