The Bachelor of Business Administration is the entry-level degree of Middle West University. It builds the analytical, financial and legal literacy that every manager needs, and then applies that literacy to the environment the university specialises in: business organisations operating inside regulated health care markets.
Teaching is delivered entirely online. Each course is released as a structured module containing recorded lectures, annotated slide decks, mandatory and supplementary readings, worked examples and a self-check quiz. Students progress at their own pace within the semester window and meet their tutor in scheduled consultations.
The degree is designed for students who work while studying. There are no compulsory synchronous sessions; all live consultations are recorded and published in the module archive within twenty-four hours.
Mode of study
Fully online, asynchronous study with scheduled tutorial consultations
Admission requirements
Completed secondary education
Learning outcomes
What graduates are able to do
01Read, interpret and construct the three principal financial statements and derive management decisions from them
02Design and evaluate a marketing plan for a service organisation operating under advertising restrictions
03Identify the sources of business law relevant to a commercial dispute and describe the remedies available
04Explain how the United States health care system is financed, regulated and reimbursed
05Structure and defend an evidence-based written argument to undergraduate academic standards
Full syllabus
Curriculum, semester by semester
Semester 1 — Foundations of management
Organisational fundamentals and quantitative literacy
30 credits
BBA-101
Principles of Management and Organization
8 credits
200 hours total workload (48 contact-equivalent)
Classical and contemporary theories of organisation, the functions of management, organisational structures and the behaviour of people inside them.
Course learning outcomes
Compare functional, divisional and matrix structures and justify a choice for a given firm
Apply motivation and leadership theory to a documented workplace scenario
Draft a delegation and accountability map for a small service organisation
Assessment: Written assignment (60%) and final online examination (40%)
BBA-102
Business Mathematics and Statistics
7 credits
175 hours total workload
Descriptive statistics, probability, time value of money, index numbers and an introduction to inferential testing using spreadsheet tools.
Course learning outcomes
Compute and interpret measures of central tendency and dispersion for business data
Discount and compound cash flows and evaluate simple investment alternatives
Run and interpret a two-sample test in a spreadsheet environment
Assessment: Three graded problem sets (45%) and final examination (55%)
BBA-103
Microeconomics for Managers
7 credits
175 hours total workload
Consumer and producer behaviour, market structures, elasticity, pricing under imperfect competition and the economics of regulated markets.
Course learning outcomes
Derive and interpret demand elasticity from market data
Explain price formation under monopoly, oligopoly and administered pricing
Describe how regulation alters equilibrium outcomes in health care markets
Assessment: Case analysis (50%) and final examination (50%)
BBA-104
Academic Writing and Research Skills
8 credits
200 hours total workload
Source evaluation, citation discipline, literature search, structure of academic argument and academic integrity rules of the university.
Course learning outcomes
Build a referenced literature list using recognised academic databases
Structure a 3,000-word argumentative paper with a defensible thesis statement
Apply the university citation standard consistently and avoid plagiarism
Assessment: Portfolio of three writing tasks (100%)
Semester 2 — Accounting and finance
The financial language of the enterprise
30 credits
BBA-201
Financial Accounting
8 credits
200 hours total workload
The accounting cycle, double-entry bookkeeping, recognition and measurement, preparation of the balance sheet, income statement and cash-flow statement.
Course learning outcomes
Record transactions through a complete accounting cycle
Prepare a set of annual financial statements from a trial balance
Explain the difference between accrual and cash accounting and its managerial consequences
Assessment: Practical bookkeeping assignment (40%) and examination (60%)
BBA-202
Managerial Accounting and Costing
7 credits
175 hours total workload
Cost behaviour, absorption and variable costing, activity-based costing, budgeting, variance analysis and break-even planning for service providers.
Course learning outcomes
Build a flexible budget and calculate price and quantity variances
Allocate overhead using activity-based costing in a clinical setting
Compute the break-even volume of a fee-for-service line
Assessment: Costing project (55%) and examination (45%)
BBA-203
Corporate Finance
8 credits
200 hours total workload
Capital budgeting, cost of capital, capital structure, working-capital management and the valuation of small and medium enterprises.
Course learning outcomes
Appraise an investment using NPV, IRR and payback and reconcile conflicting signals
Estimate a weighted average cost of capital for a private company
Diagnose a liquidity problem from working-capital ratios
Assessment: Valuation assignment (50%) and examination (50%)
BBA-204
Introduction to Business Law
7 credits
175 hours total workload
Sources of law, contract formation and breach, agency, business entities, tort liability and an introduction to consumer protection.
Course learning outcomes
Determine whether a binding contract has been formed on given facts
Distinguish the liability exposure of the principal business forms
Identify the remedies available for breach of a commercial contract
Assessment: Two case briefs (50%) and examination (50%)
Semester 3 — Markets, operations and people
Running the organisation day to day
30 credits
BBA-301
Marketing and Consumer Behaviour
8 credits
200 hours total workload
Segmentation, positioning, the service marketing mix, pricing psychology, digital channels and the advertising restrictions that apply to regulated providers.
Course learning outcomes
Produce a segmentation and positioning statement supported by evidence
Design a compliant communication plan for a regulated service
Measure campaign performance with defensible metrics
Assessment: Marketing plan (70%) and reflective commentary (30%)
BBA-302
Operations and Service Quality Management
7 credits
175 hours total workload
Process mapping, capacity and queueing, lean methods, quality systems and patient- or client-flow design.
Course learning outcomes
Map an end-to-end service process and locate its bottleneck
Apply lean tools to reduce waiting time in a clinical pathway
Design a quality indicator set with baselines and targets
Assessment: Process improvement report (100%)
BBA-303
Human Resource Management
7 credits
175 hours total workload
Workforce planning, recruitment and selection, employment relationships, performance management, remuneration and workplace non-discrimination duties.
Course learning outcomes
Draft a competency-based job description and selection matrix
Explain the legal limits on questions and testing during recruitment
Design a performance review cycle that withstands legal challenge
Assessment: HR casework portfolio (60%) and examination (40%)
BBA-304
Foundations of the U.S. Health Care System
8 credits
200 hours total workload
Payers and providers, Medicare and Medicaid, private insurance, reimbursement mechanics, licensure and the principal federal regulators.
Course learning outcomes
Trace a claim from service delivery through adjudication to payment
Distinguish the coverage logic of public and private payers
Identify which regulator governs a given provider activity
Assessment: System analysis paper (60%) and examination (40%)
Semester 4 — Compliance, data and strategy
Governing the regulated enterprise
30 credits
BBA-401
Business Ethics and Corporate Responsibility
7 credits
175 hours total workload
Normative frameworks, conflicts of interest, whistleblowing, anti-corruption rules and responsible conduct in patient-facing organisations.
Course learning outcomes
Analyse an ethical dilemma using at least two normative frameworks
Draft a conflict-of-interest disclosure procedure
Evaluate a corporate responsibility report for substance versus signalling
Assessment: Ethics dossier (100%)
BBA-402
Data Protection and Information Governance
8 credits
200 hours total workload
Personal-data concepts, HIPAA and GDPR basics, lawful bases, records retention, breach notification and vendor management.
Course learning outcomes
Classify data holdings and assign a lawful basis for processing
Prepare a breach notification timeline for both HIPAA and GDPR
Review a vendor contract for adequate data-processing terms
Assessment: Compliance audit assignment (100%)
BBA-403
Introduction to Strategic Management
7 credits
175 hours total workload
Industry analysis, resource-based view, competitive positioning, growth options and strategy execution through objectives and measures.
Course learning outcomes
Perform an industry and resource analysis for a chosen organisation
Formulate a defensible strategic option with resource implications
Translate strategy into a measurable execution scorecard
Assessment: Strategic analysis report (100%)
BBA-404
Business Project I
8 credits
200 hours total workload
A supervised applied project on a real or realistic organisational problem, preparing the methodological ground for the bachelor's thesis.
Course learning outcomes
Scope a practical problem into a researchable question
Select and justify a suitable method of enquiry
Present findings to a non-specialist decision maker
Assessment: Project report (80%) and recorded presentation (20%)
Semesters 5–6 — Specialisation and thesis
Electives in business or medical law, plus the bachelor's thesis
60 credits
BBA-501
Elective Track A: Health Care Administration
16 credits
400 hours total workload
Facility management, revenue-cycle operations, payer contracting, accreditation and quality reporting.
Course learning outcomes
Model the revenue cycle of an outpatient facility
Negotiate the commercial terms of a payer contract
Prepare an accreditation readiness checklist
Assessment: Two applied assignments (100%)
BBA-502
Elective Track B: Entrepreneurship and Small Business
16 credits
400 hours total workload
Opportunity assessment, business modelling, financing options, founder agreements and early-stage governance.
Course learning outcomes
Build a financial model for a start-up service business
Compare debt, equity and grant financing for a given venture
Draft the governance skeleton of a founder agreement
Assessment: Venture dossier (100%)
BBA-600
Bachelor's Thesis
20 credits
500 hours total workload
An independent 8,000–10,000 word written work on an approved topic within business or medical law, supervised by a member of faculty.
Course learning outcomes
Conduct a structured literature review on a defined problem
Apply an appropriate method and report results transparently
Defend conclusions and acknowledge limitations
Assessment: Thesis (85%) and oral defence (15%)
PDF downloads
Three English documents for this program
PDF document
BBA Program Handbook
4 pages · 71 KB
Full program description, mode of study and admission requirements
Template-driven session producing a complete plan by the final slide.
Case study
Claim Lifecycle Case Pack
Released in the study portal
Six anonymised claims followed from encounter to adjudication, with payer correspondence.
Slide deck
Contract Formation in Practice
40 slides · Deck with case extracts
Offer, acceptance, consideration and the classic failure points, illustrated by decided cases.
Reading
Core Reading List
Released in the study portal
Chapter-level reading plan for every course, split into mandatory and supplementary tiers.
Video lecture
Cost Behaviour and Break-Even
41 min · Faculty of Business
Fixed, variable and step costs in a clinic, ending with a full break-even model.
Template
Financial Statement Analysis Workbook
Released in the study portal
Spreadsheet workbook with linked statements, ratio dashboard and worked solutions for BBA-201 and BBA-203.
Slide deck
How American Health Care Is Paid For
48 slides · Annotated deck
Payer taxonomy, benefit design and the flow of money between actors.
Video lecture
Introduction to HIPAA for Administrators
37 min · Faculty of Medical Law
Covered entities, protected health information and the minimum necessary standard.
Dataset
Outpatient Clinic Operations Dataset
Released in the study portal
Twelve months of anonymised appointment, waiting-time and staffing data for process analysis.
Video lecture
Reading a Balance Sheet
48 min · Faculty of Business
Line-by-line reading of a real annual report with pauses for guided exercises.
Statute
Restatement and UCC Extracts
Released in the study portal
Curated extracts on contract formation, breach and remedies used in BBA-204.
Slide deck
The Accounting Cycle, Step by Step
62 slides · Annotated deck with narration notes
Every posting from source document to closing entry, with a fully worked example.
Video lecture
Welcome and How to Study Online at Middle West
22 min · Programme Director
Study portal walkthrough, deadlines, tutorial booking and academic integrity rules.
Video lecture
Writing a Thesis Proposal That Gets Approved
33 min · Thesis Coordination
Scoping, research questions, feasibility and the most common rejection reasons.
PDF documents are free to download in English. Presentations, recorded lectures, readings, cases, datasets and templates are released inside the study portal at the start of each course window and remain available to enrolled students for the duration of the program.
How students are graded
Assessment structure
40–60%
Written assignments
Case briefs, plans, audits and reports submitted through the study portal.
30–50%
Online examinations
Proctored, open-book examinations at the end of each course window.
10–20%
Recorded presentations
Ten-minute recorded defence of an applied deliverable.
20 credits
Thesis and defence
Independent written work with an oral defence before a two-member panel.
Final independent work
Bachelor's thesis (20 credits)
The thesis is an 8,000–10,000 word independent study. Topics must fall inside the university's specialisations of business or medical law and must be approved by the supervising faculty member before work begins.
Week 1–2: topic proposal and supervisor allocation
Week 3–5: annotated bibliography and research question sign-off
Week 6–10: method application and data collection
Week 11–16: full draft and supervisor feedback round
Week 17–18: final submission, similarity check and oral defence
Fees
Tuition and payment
Total tuition
USD USD 4,999
Total tuition for the complete Bachelor of Business Administration, including all study materials, tutorial consultations, examinations and the thesis defence.
Deposit on enrolment: USD 999
Four semester instalments of USD 1,000
No separate examination, material or graduation fees
Tuition is quoted in United States dollars. Payment schedules are agreed in writing with the Student Affairs Office before enrolment.
Questions
Frequently asked questions
Do I need work experience to enrol?
No. Completed secondary education is the entry requirement for the BBA. Work experience is welcome but not required.
Can I study part time?
Yes. The standard plan is six semesters; students who study alongside employment usually complete in seven or eight.
Are there live sessions I must attend?
No session is compulsory. Tutorial consultations are scheduled and recorded, and the recording is published within twenty-four hours.
In what language do I write my thesis?
All teaching, assessment and thesis work is in English.
Interested in the BBA?
The Student Affairs Office answers curriculum, admission and enrolment questions in English.